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4 In Graphic Design

drip maple syrup

drip

drip

this is a new trend (if it can even be called that?) in packaging design i’m quite fascinated by: breaking the agreement between how the design should be in relation to the product. for example: maple syrup in medicine-like packages. how would you react as a customer?

is it perhaps the ultimate way of making a product stand out in the shelf?
or the safest way to scare of buyers?

images via the dieline

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4 Comments

  • Reply
    greta
    12/03/2009 at 11:36 pm

    åh! hemskt fint tycker jag.

  • Reply
    Louise
    08/03/2009 at 4:42 pm

    tihi, det är lite som litteraturteori och teorier om det “nya greppet”. det “nya greppet” i produktförpackning kanske? klinisk maple syrup. jag hade köpt : )

    • Reply
      Katarina
      08/03/2009 at 4:51 pm

      haha!
      jag hade också köpt :)

  • Reply
    Lauren
    07/03/2009 at 7:42 pm

    this is awesome. i like it!

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