My name is Katarina Jeremic and I’m a 26 year old Art director living in Stockholm, Sweden.

I started Lolitas back in 2005 when I was only 15 years old. It started out like a journal where I collected all the things I liked at the time: it-bags, fashion magazines, trending clothes, the Sex and the city-series and other millenial sort of things. It quickly became one of Swedens biggest blogs, with over 100.000 visitors a month and I decided blogging was something I wanted as a profession so in 2009 I started studying Art direction and Graphic design to deepen my knowledge in the subjects I enjoyed so much.

Today I’m working as an Art director and online editor on various projects. I’m also a member of the Swedish Fashion Councils global trend research team. If you want to know more or have a collaboration in mind, send me an email and say Hello.